Appalachian Water Watch Goals:
The communication goals for the logo/ poster/ brochure/website are:
- · Want to become a water watcher
- · Be aware of the negative environmental effects of coal mining
- · Want to help create better laws
- · Want to hold coal companies accountable
- · Convey how important water is to life, human, nature, wildlife, planet, future
- · Show people the problems we are facing
- · Understand long term effects of poor water regulation
I want my viewers to:
- · Sign up for classes
- · Become a water watcher
- · Pick up a manual
- · Go to construction sites and analyze them
- · Go onto the website and report their findings
- · Be active in improving water quality
- · Understand the importance of clean water
- · Work towards clean energy
- · Take action
- · Be responsible
- · Monitor water
- · File reports
- · Go onto website
- · Comment on analysis
- · Talk to other people/community members
- · Go to Washington to fight for water rights!
- · Make the Connection!
Kristin,
ReplyDeleteCan you separate the goals and audience actions by each of the projects? now that you know your new client better, this should be easier to do.